At Carer® ("our store" "the site" “us,” “we,” or “our”) we are committed to protecting your privacy. We use the information we collect on our site to give you the best CARER experience possible. We do not sell, trade or rent your personal information to others.

This Privacy Policy (referred to as the 'Privacy Policy') applies to the entire website ("our store" "the Site" "we" "us" or "our"), detailing our practices and guidelines. In the context of this document, terms such as 'you' and 'your' refer to our customers or specific users of the Site. When you visit and use the Site, you acknowledge and agree to the practices detailed in this Privacy Policy.

I. Information We Collect

Carer® collects personal information from users in connection with the Services.

We collect your Personal Data in a number of ways and for various purposes. "Personal Data" (also known as personal information) means information that relates to you and identifies you personally, directly or indirectly, either alone or in combination with other information available to us. Examples of Personal Data are a name, an online identifier, a contact address, social media reviews and ratings, and precise geolocation data.

We collect your Personal Data as follows:

We ask for and may collect personal information about you such as your: name, home address, address, phone number, email address, telephone number, user name and password, date of birth, gender, age, personal interests, inferences, physical characteristics or description, behaviors, preferences, internet activity including browser and internet protocol address or other unique identifiers, internet activity including browsing and search history, location (e.g., city or country) including Location Data (as described below), commercial information such as credit card information and other similar details directly from you when you sign up for our Services, register an account with us, or when you access or utilize one or more of our Services.

If you are accessing third-party products and services that we have made available to you via the Services, we may collect your name, email address, city, and payment information, and other information, including any personal information that the third party service makes available to us, in connection with your registration for or access to those products and services. You should check your privacy settings on these third party services to understand and change any information sent to us through these services.

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, delivery address, billing address, email address and phone number(s).

When you browse our store or submit product inquiries, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. We use this information to enhance your tailored experience on our website, and to improve the performance of our website. We may associate purchase and browsing information to an account you have registered with us and combine it with information relating to all interactions with us.

In addition, we may collect your email and phone number(s) in order to send you information about products and Surveys or Promotions (to the extent you have provided the consents required for such communications under applicable law and not opted out of such communications).

If you participate in or utilize or sign up for, as applicable, contests, sweepstakes, loyalty programs, surveys, referral programs, wear trial programs, discounts, research activities or initiatives or promotional sales ("Surveys or Promotions") being offered by Carer®, we may collect contact, demographic and eligibility information or other Personal Data. Promotions may also be run by a Carer® service provider or co-branded with one of our business partners. In such instances, Personal Data may be collected directly by and/or shared with Carer®, the service provider and/or business partner, including for marketing purposes. Personal Data associated with a Survey or Promotion may be shared with partners that sponsored or were involved with the Survey or Promotion. To the extent a Survey or Promotion collects information from you about your periods, issues with incontinence or product usage, such information will be used to help us better understand your needs and provide you with additional information that you can incorporate into your evaluation of Carer® products and services and for purposes reasonably related to the Survey or Promotion and as otherwise described herein or the privacy notice governing such Survey or Promotion and only to the extent permitted by applicable law.

We collect Personal Data when you communicate with us and in connection with your interactions with promotional campaigns, advertising on the Services or Carer® online communities. We collect Personal Data when you communicate with us (such as your phone, email or chat communications in connection with technical or product customer support, online services, product information or to any other communication you initiate) and sign up for promotional campaigns or to receive other marketing or informational materials via email, text message, push notifications or other media. Where consistent with applicable law we record and store telephone calls and chat transcripts for a period of time when you interact with our customer or technical support personnel, or if you provide us feedback about our Services. Additionally, we may collect your Personal Data when you click on advertisements, submit content, make reviews, interact with our social media pages, or contribute to message boards, comment fields, blogs, and other media forums sponsored by or affiliated with Carer®.

We allow our trusted ad partners to collect information about you when you use our Services. These companies may collect information from you (e.g. subject of advertisements clicked or scrolled over) during your visits to the Services in order to provide advertisements about goods and services likely to be of interest to you. Our ad partners may use the data they collect from you for a variety of other purposes, including (a) in conjunction with advertising that appears on other websites, (b) to determine the popularity of certain content and analyze and track website traffic, statistics, advertisement data and other interaction with ads and the websites on which they are served, and (c) to measure the effectiveness of web-based and email ads. The ad partners that we engage are bound by confidentiality obligations and other restrictions with respect to their use and collection of your information.

We collect personal information from other sources and partners (e.g., when we purchase personal information about you from a third party to better personalize your experience or market to your interests). We (or our partners) may collect and process sensitive personal information. This may include information such as your race, ethnicity, or data related to your use of our Services such as menstruation (e.g., period calculator). We may also make inferences about your preferences, behaviors, characteristics, health, or attributes related to your use of our Site or products. When we collect data that may be considered “sensitive”, we (or our partners) will request your consent to process such sensitive personal information and we may provide other controls (like an opt-out of certain processing), when required by law. Please note that certain portions of the Sites may require this data for us to fully provide our Services, so your choice to not provide such information may limit the scope of available offerings. We respect our customers’ rights and heightened privacy interests pertaining to sensitive personal information. As such, we commit to verifying that law enforcement entities follow the laws and procedures in their jurisdictions before we respond to a request for such information. Even when compliant with the laws of the requesting agency’s jurisdiction, we may make reasonable challenges to such requests.

II. How We Use Your Information

We use the information we collect to:

Provide our products and services and customer support.

We use Personal Data to process and deliver product orders and to notify you of the status of your order and to address your requests, inquiries, and complaints. For example, data may be used to troubleshoot problems with your experience with the Services. If you contact our customer service (or vice versa), we will use Personal Data such as your order information and contact history to process your request and provide you with the best service possible.

Customize experiences on our Services and gain insights into our customers and communities and operate, maintain, improve, and promote the Sites and the Services.

We use Personal Data to present products and content tailored to you, your interests and location. Our use of Personal Data may also help you engage with other users of our Services. We also use Personal Data for quality assurance, to monitor and improve customer support and the Services, including monitoring browsing activity and session replays, and to better understand our customers and other individuals who access our Services, which helps us develop more interesting and relevant products and services.

Promote Carer®'s business through direct mail and online advertising and marketing activities to you and others.

We use Personal Data in connection with advertising and online and offline marketing campaigns, to provide you with information on the products and Services that we think are most relevant to or appropriate for you and to track the success of our marketing activities. We display ads on the online platforms that we own and operate. We also use third party ad partners to display ads for Carer® on third party websites and apps ("Retargeting"). Retargeting technologies analyze the information collected about your interactions with Carer® Sites as described in relation to marketing above and information about you obtained from reputable third party sources parties, including your cookies, and display advertisements matched to your interests, as inferred from your online activities. Ads may also be based on the content of the pages on which they appear and Location Data may be used to serve ads that are more relevant to you based on your particular location. For most devices, you can control the interest-based ads you see as a result of Retargeting by changing the privacy settings of the device itself or changing the privacy settings of your browser but note that our Sites generally are not configured to respond to web browser do-not-track signals.

Connect you with third-party products and services.

We use the data we collect to provide third parties with the information required to enable those third parties to fulfill products or services that a Carer® user has ordered.

Communicate with you.

We may use Personal Data such as account information to contact you (through, for example, email or SMS messages (to the extent you have provided the consents required for such communications under applicable law and not opted out of such communications)) about the Carer® products or Services you have purchased or used and to notify you of other products, promotions and Services we think may be of interest to you. We may use your information to respond to requests for support, online services, product information or to any other interaction you initiate. We also may use your Personal Data to notify you of promotions and other special offers. Irrespective of your privacy settings, we may send you notifications pertaining to the performance of our Services, such as revision of our Terms or this Privacy Policy or other formal communications relating to products or Services you have purchased or use.

Administer and Analyze Surveys or Promotions.

In connection with Surveys or Promotions we may use Personal Data to verify identity, communicate with you about the Survey or Promotion or about other offers, conduct market research, and ask you questions relating to the Survey or Promotion. If you participate in questions and surveys regarding the Survey or Promotion we may share your responses with business partners for their own market research and communication purposes to the extent permitted by applicable laws. In connection with certain Surveys or Promotions such as research initiatives or wear trial programs Carer® may use Personal Data to evaluate the performance, comfort, usability and applicability of Carer® products. In some cases the Survey or Promotion may treat your Personal Data in a way that differs from this Privacy Policy in which case the Survey or Promotion shall provide notice to you of the privacy practice governing that collection of information in connection with that Survey or Promotion. To opt-out of this kind of collection and sharing, you can decline to answer these kinds of questions or decline to participate in the applicable Survey or Promotion altogether.

Operate and analyze our business.

We use Personal Data to analyze trends and statistics and monitor usage and performance of the Services, for purposes of data aggregation and centralization, to engage in business transactions, including the purchase, sale, lease, merger, amalgamation or any other type of acquisition, disposal, securitization or financing involving Carer®, and for sales, supply chain and financial analysis purposes.

To protect our legitimate business interests and legal rights

Where required by law or where we believe it is necessary, we use the data we collect from you to protect our legal rights and the interests of others. This includes using such data to secure and protect your information and our interests, comply with any applicable legal or regulatory requirements, legal basis including legitimate interests or consent, or other legal obligation, to assist in an investigation, to protect and defend our rights and property, or the rights or safety of third parties, to protect the integrity of our Services, employees and users, to analyze user patterns to optimize web presentation, to identify and prevent error, negligence, and crime, for audit functions, to enforce our agreements (such as terms of use, terms of sale and this Privacy Policy), and to resolve disputes.

We may augment Personal Data we collect from you with information provided by reputable third party sources

We may combine Personal Data with information we receive from joint marketing partners, public databases, publicly available pages on social media platforms and other third parties, to give us better consumer insight into your needs, help us tailor our communications with you, deliver marketing messages to you and improve our business. For example, we may obtain updated email address information from email-change-of-address vendors or purchase third-party marketing data and address information and add it to our database to send you offline marketing materials, better direct our advertising and provide pertinent offers we think you are more likely to be interested in. You can opt-out of us combining your personal information with the information lawfully collected from third parties by contacting us using the contact details set out below.

III. How We Share Your Information

Carer® will share your Personal Data with third parties in the following ways:

To Partners and Suppliers

Carer® may (a) coordinate the provision of services and products to you through third party service providers, such as logistics and fulfillment or electronic infrastructure providers and (b) partner with third parties in order to promote, support, enable or expand Carer®'s business and products and services or enable those third parties to deliver content or advertise the products and services of Carer®. We may share Personal Data with those service providers and partners and they may have access to or process your Personal Data. For example, Carer® may use third-party providers to assist us with delivering, marketing and advertising our products and Services, processing payments you make to us, delivering customer service and support, and for e-commerce order fulfillment. In addition, with your knowledge and consent, our Services may gather and transfer information from other applications, functions and tools within your mobile device.

With Social Networks

Our Sites and apps will, in certain circumstances, provide you with social plug-ins from various social networks. If you choose to interact with a social network such as Facebook or Twitter (for example by registering an account), your activity on Sites or via our apps will also be made available to that social network.

For Legal Compliance and Special Circumstances

We may be required, subject to applicable law, to disclose your Personal Data if: (i) it is reasonably necessary to comply with legal process (such as a court order, subpoena, search warrant, etc.) or other legal requirements of any governmental authority, (ii) such a disclosure would potentially mitigate our liability in an actual or potential lawsuit, (iii) it is necessary to protect our legal rights or property (such as enforcing or applying applicable terms and conditions and other agreements, including the Services' terms of service), or (iv) it is necessary to protect the legal rights or property or physical security of others, or for the prevention or detection of crime and such disclosure is lawful.

IV. Payment

Payments can be processed through your choice of secure payment gateways. Payments are encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is not stored once the payment is complete.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

V. Data Security

Carer® takes precautions to secure your personal information and protect it from loss, theft, unauthorized access, destruction, use, modification and disclosure. Such measures include technological, physical and organizational safeguards that are appropriate given the sensitivity of the personal information, including maintaining controlled access to electronic and paper documents and files, and using appropriate technology safeguards such as passwords firewalls and encryption as well as non-disclosure or confidentiality agreements as we deem appropriate to protect your data.

VI. Data Retention

Carer® will retain Personal Data for as long as needed to provide the service to you (for example, as long as you have an online account with us) or as needed to fulfill our own obligations, such as preventing fraud, meeting regulatory requirements, resolving disputes, improving our services or maintaining security, and in each case, as consistent with applicable law. We may retain non-personal information that has been sufficiently aggregated or anonymized for a longer period.

VII. Cookies and Other Data Collection Tools

Carer® and its partners use various technologies to collect information when you use our Services, including session replay, sending cookies to your device and using web beacons. By using the Services you consent to the use of such technologies, including cookies, advertising IDs, geolocation, screen capture technology and pixel tags, to collect information about you. These technologies help us personalize your use of our Sites and mobile applications, customize the Services, and mitigate risks and the potential for fraud. These technologies are also used by Carer® and its advertising partners to deliver ads to you based on your interests and online activities. To the extent we use session replay technology, we may collect on a real-time basis information on how you use and navigate the Services. This may include mouse movements and how you scroll through the Services. Some of our websites and Services may contain electronic images called "web beacons". Web beacons are objects embedded in a web page or email which are used to check if a user has accessed content. In addition to allowing us to count how many persons read our messages, web beacons allow us to develop statistical information about the activities and features that most interest our users in order to provide more personalized content.

How We Use Cookies

When you access or use the Services, our web server may send a cookie to your device. "Cookies" are small data files placed on a device's hard drive or memory when you interact with a website or view a message. Among other things, cookies support the integrity of our account creation process, retain your preferences and account settings, and help evaluate and compile aggregated statistics about user activity.

We may use cookies to:

Remember that you have visited us or used the Services before and personalize our content for you and remember your preferences (for example, your choice of language or region).

Ensure we have enough capacity to accommodate all of our users and that users are finding what they are looking for easily and do not encounter technical errors.

Collect anonymous statistical information about how you use the Services (including the length of your web or application session) and the location from which you access the Services, so that we can improve the Services and learn which elements and functions of the Services are most popular with our users.

Helps us and our ad partners to deliver ads or messages that are relevant to you and your interests. We may also share this information with third parties for this purpose. For example, these cookies allow us to identify and send you messages about items you have left in your cart and make other purchasing recommendations.

How We Use Third-Party Cookies

We may allow third parties to collect information via the Services through cookies, third party plug-ins and widgets. Third party cookies enable third party features or functionality to be provided on or through the Sites (e.g., we may use Google Analytics and Google Adwords to collect and process certain analytics data). Additional data may be collected though Google Analytics (and similar categories of solutions) to help evaluate the visitation and use of our Site. To learn more about Google Analytics, please visit and find information about opting-out here: In addition, you may connect with us or one of our Sites through social networking websites. Prior to submitting information on a social network website or to third parties, you should familiarize yourself with their privacy policies and practices. We are not responsible for the privacy practices of these third parties. For mobile devices, you can manage how your device and browser share certain device data by adjusting the privacy and security settings on your mobile device.

Interest-based or Online-Behavioral Advertising

Online-behavioral advertising is automated, customized advertising that is tailored to your preferences and interests based on your online browsing activities over time and across multiple third-party websites and applications. Your preferences and interests are determined from personal information collected about you, whether by us or other parties. You may receive this advertising when using online services, like advertisements in mobile applications or on websites.

VIII. Children

The Services are intended for general audiences and is not directed to children. As a general matter, we usually do not knowingly collect or process personal information from children under the age of 16, unless a lower age is provided or allowed by local law. Where we do knowingly collect or process personal information from children under the age of 16 (or under an age stipulated by local law), we follow all applicable data protection laws. For example, in the U.S., we obtain verified parental consent as required by law when collecting personal information from children younger than 13 years of age.

IX. Third Parties We Don't Own or Control

This Privacy Policy does not apply to the practices of companies that we do not own or control or to people that we do not employ or manage. For example, if you choose to pay through a third-party mechanism offered on our website, the information you choose to share with that third-party will be treated in accordance with that third-party's privacy policy. This Policy does not apply to, and we are not responsible for, for the content of such third party features or the privacy practices, including third-party cookies, web beacons, or other tracking technologies, of such third parties. We encourage you to read the privacy policies of each and every device, website, and service that you use.

X. How to Contact Us

Carer® welcomes questions, comments, or concerns about this Privacy Policy. You can contact us by emailing us at

XI. Amendments

We may change this Policy from time to time. The most current version of this Policy will be effective at the time it is posted. By continuing to access or use the Services after those changes become effective, you agree to be bound by the revised Policy. If you have a registered account, we may notify you of any changes to our Privacy Policy via email and/or we may ask you to affirmatively acknowledge and consent to the changes the next time you use our Services.